“It’s the fastest driver that we’ve ever made,” Neville said. In an attempt to maintain maximum energy transfer at impact, Callaway’s Jailbreak Technology utilizes two titanium rods within the structure of the Epic driver heads that connect the crown and the sole, and the results in terms of ball speed have been nothing short of remarkable. So what exactly is Jailbreak Technology? Neville explained that Callaway engineers discovered that the clubface of a typical driver would expand slightly from top to bottom at impact, resulting in a loss of energy transfer. This is the most buzz I’ve seen about a product since I’ve been at Callaway. “We’re very excited,” said Dave Neville, Callaway Senior Director of Brand Management for Metal Woods and Wedges. 4 has arrived with its GBB Epic and GBB Epic Sub Zero drivers, which feature revolutionary innovation that Callaway has termed Jailbreak Technology.
The first was the advent of metal woods, the second was the release of Callaway’s titanium Great Big Bertha driver in the mid 1990s, and the third was TaylorMade introducing moveable weight technology in 2007. As Callaway Senior Director of Brand Management Dave Neville explained, his company believes that through the years there have been three “big shifts” when it comes to driver technology. To say that there’s excitement in the air at Callaway headquarters these days would be quite the understatement.
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